Marketing Packages

All departments within University Communications work together to create cohesive, consistent and highly effective marketing packages for clients as diverse as the Jeffrey S. Raikes School and the UNL Dairy Store. Rather than designing, promoting and publicizing special events or programs "in a vacuum," our units work together to craft overarching messages, marketing materials, web sites, and news releases that best illuminate the work being done on by various units on campus.

Client Teams

Every staff member in the office of University Communications is assigned to one or more client teams; in turn, each academic department and major program at UNL has a designated client team that works on its behalf.  Teams are comprised of a writer, news professional, designer and broadcast specialist.  These individuals work in tandem to create streamlined, cohesive marketing campaigns and materials, as well as short- and long-term strategic plans.